Big Bucks No Whammies! Ludia & FremantleMedia Enterprises Announce The Launch of the Press Your Luck® Game, Now Available on Facebook®
MONTREAL, CANADA, March 19, 2012 – Interactive entertainment company Ludia Inc. and FremantleMedia Enterprises announced today the availability of the Press Your Luck® game for the Facebook platform. Based on the classic 80’s television game show, players across North America can now enjoy a live multiplayer Press Your Luck experience with friends, family, and the larger Facebook community.
“Ludia is excited to release yet another top game show featuring multi-player, simultaneous game play on Facebook – a formula that has proven to be very addictive for players and very successful for Ludia,” said Alex Thabet, Founder and CEO of Ludia Inc. “The Press Your Luck game stars the iconic Whammy who is now more mischievous than ever, and will ensure to bring hours of humorous fun to players across North America.”
“FME is proud to partner with Ludia to bring the classic television game show, Press Your Luck, to Facebook,” said Nicholas Dale, Senior Manager of Interactive & Mobile, FremantleMedia Enterprises, licensor for Press Your Luck. “Our new social game is sure to appeal to ardent Press Your Luck fans and excite new generations as they attempt to outsmart the iconic ‘Whammy’.”
Ten contestants simultaneously compete to answer eight questions, each one having a different monetary value randomly ranging from $200 to $800, and one being the dreaded Whammy instead of money. The Whammies add a fun twist to the game; players can go from being the top player to having no money in a matter of seconds. The top three players of the first round go to the second round, which consists of the ‘Big Board’ filled with spins and Whammies.
Press Your Luck on Facebook features:
- Live, multiplayer game play with friends and other Press Your Luck fans, and the ability to follow your friends’ progress in the game.
- Favorite elements from the Press Your Luck TV show, including the iconic ‘Whammy’, the dynamic spinning game board, and the authentic theme music.
- The ability to challenge and send ‘spins’ to your friends when the game becomes too risky and you do not want to lose all your money to a Whammy