03.04.12

LUDIA AND FREMANTLEMEDIA ENTERPRISES ANNOUNCE "THE PRICE IS RIGHT® SLOTS" SOCIAL GAME NOW AVAILABLE ON THE FACEBOOK® PLATFORM

MONTREAL, CANADA, April 2, 2012 – Interactive entertainment company Ludia and FremantleMedia Enterprises (FME) announced today the launch of The Price Is Right Slots game for the Facebook platform. Players, worldwide, can now experience an original and interactive free slot machine game based on the longest-running game show in television history.


The Price Is Right Slots on Facebook is the first slot machine game for Ludia. It is very exciting to tap into this growing market with such a strong and popular brand like The Price Is Right” said Alex Thabet, Founder and CEO of Ludia Inc. “The Price Is Right Slots Facebook game is a well-designed, free and simple to use game, making it accessible to a wide audience and very fun to play.”


The Price is Right Slots on Facebook brings an entirely fresh and original experience to players by capturing the beloved essence of the show in a completely innovative way,” added Nicholas Dale, Senior Manager of Interactive and Mobile for licensor FremantleMedia Enterprises.  “Ludia has crafted a visually stunning and compelling game that holds a broad appeal beyond the shows’ existing fan base.”


Players start off a game in the lobby, which introduces the unique slot machines based on the famous and popular pricing games such as Cliff Hangers, Plinko, 3 Strikes, and more. The first unlocked machine is the Cliff Hangers’, which features familiar elements from the game such as goats, flowers, mountains, and the classic yodeling mountain climber. Players then proceed to spin, spin, spin and collect chips as the game goes on, hoping to eventually spin the Big Wheel to multiply rewards or win the Jackpot! Players can also win special tokens that lead them to Contestant’s Row or pricing games designed after the slot machine’s theme for bonus rewards.


The Price Is Right Slots Social Game alsofeatures:

  • The ability to interact with friends on Facebook: players can send and receive chips to and from their friends for some extra free spins
  • Option to ‘Auto Spin’ or ‘Max Bet’ to maximize chances of having a ‘Big Win’
  • Option to select lines and bets
  • Amazing graphics, sounds and animations true to the TV show.


About Ludia Inc.
Ludia creates and distributes cross-platform interactive entertainment with mass consumer appeal. Located in Montreal and founded by experienced industry players, Ludia's innovative and high-quality product portfolio consists of original and branded properties including The Amazing Race™, Are You Smarter Than A 5th Grader?®, The Bachelor & The Bachelorette, Family Feud®, Hell's Kitchen™, Hole In The Wall™, Hollywood Squares™, Press Your Luck®, The Price Is Right®, Pyramid, Where's Waldo?® and Who Wants To Be A Millionaire.
www.ludia.com


About "THE PRICE IS RIGHT"
The Price Is Right, the longest-running game show in television history, is hosted by Drew Carey and produced by FremantleMedia North America, The Price Is Right is broadcast weekdays (11:00 AM-12:00 Noon, ET; 10:00-11:00 AM, PT) on the CBS Television Network.


ABOUT FREMANTLEMEDIA ENTERPRISES & FREMANTLEMEDIA
FremantleMedia is one of the leading creators and producers of entertainment brands in the world. FremantleMedia is part of the RTL Group, Europe's largest television and radio broadcast company, which is in turn 90 percent owned by Bertelsmann AG, one of the world's major media and entertainment companies. FremantleMedia’s worldwide production arm is responsible for many of the world’s highest rated prime time entertainment, drama, serial drama and factual entertainment programmes. FremantleMedia Enterprises is the brand extension arm of FremantleMedia, offering a one-stop-shop for all Licensing, Distribution and Home Entertainment around the world. The FremantleMedia Group (which includes talkbackTHAMES, UFA and Grundy amongst others) has operations in 22 countries, one of the most comprehensive global networks, creating nearly 10,000 hours of programming a year, rolling out more than 60 formats and managing over 300 individual titles. FremantleMedia has some of the world’s most sought after and long running formats in its catalogue, and globally, produces such programmes as: Idols (co-produced with 19 Productions in the US), The X Factor (co-produced with Syco in the UK), Got Talent (co-produced with Syco in the UK and the US), Neighbours, Family Feud, The Price is Right, Farmer Wants A Wife and Hole In The Wall.

 

Trademarks belong to their respective owners.

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For press inquiries, please contact:

Marion Assaad
Ludia Inc.
Tel: 514 313-3370
massaad@ludia.com

 

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