16.06.10
LUDIA AND CLASSIC MEDIA BRING THE SEARCH
FOR WHERE’S WALDO?® TO iPAD®
Where’s Waldo?® The Fantastic Journey Now Available Worldwide
in HD on the App Store
“Where’s Waldo? The Fantastic Journey has seen tremendous success on the App Store,” said Alex Thabet, Founder and CEO of Ludia Inc. “We are thrilled to bring a game that resonates so well with players of all ages to a new level of fun on a device perfectly suited for amplified game experiences from anywhere at any time.”
“Ludia has done a fantastic job delivering the search and find experience of Where’s Waldo? and combining it with the unique capabilities of the iPad,” said Nicole Blake, Executive Vice President, Marketing & Consumer Products, Classic Media. “We are excited to bring Waldo to one of the most revolutionary products in the market and to give fans the opportunity to interact with their favorite world traveler in a new ways.”
Based on the international publishing phenomenon, Where’s Waldo? The Fantastic Journey for iPad provides an exciting interactive Waldo experience. Players will compete in an action-packed, hidden-object game, as they scour the virtual globe in search of Waldo and his friends Wizard Whitebeard, Wenda, and Woof, and Waldo foe, Odlaw. There are hundreds of hidden items to be found within twelve magical worlds, and game play is enhanced with surprise elements that are designed to challenge and/or help players gain advantage during their search.
Where’s Waldo? The Fantastic Journey for iPad features:
Where’s Waldo? The Fantastic Journey for iPad is available for $4.99 from the App Store at www.itunes.com/appstore
About Ludia Inc.
Ludia creates and distributes cross-platform interactive entertainment with mass consumer appeal. Located in Montreal and founded by experienced industry players, Ludia's innovative and high-quality product portfolio consists of original and branded properties including American Idol®, Hell's Kitchen™, Press Your Luck™, The Amazing Race™, The Price Is Right™ and Where’s Waldo?®.
www.ludia.com
About Where’s Waldo?
Created by Martin Handford and first published in 1987, Where's Waldo? is one of the most recognizable characters in the world and a pop culture icon. A global publishing phenomenon with 50+ million books sold worldwide, the successful series is published in over 38 countries and has been translated into more than 25 languages. JOIN THE SEARCH! as the ultimate world traveler graduates beyond books and gets his digital passport. Online, in-store, or at events––who knows where Waldo will be spotted next?
About Classic Media
Classic Media, one of the world’s largest independent entertainment companies, is a leader in reinventing the classics of yesterday and creating the classics of tomorrow. The Company owns and manages a globally-recognized portfolio of well-known family and pop-culture entertainment brands, including Where’s Waldo?®, Casper the Friendly Ghost®, Lassie®, The Lone Ranger®, Postman Pat®, and new global brands Tinga Tinga Tales® and Guess with Jess®. Big Idea, a member of the Classic Media family, is the leading faith-based studio and producer of children’s programming, including the best-selling animated series, VeggieTales®. More than 3,600 hours of Classic Media programming is distributed in more than 170 territories worldwide and showcased in multiple formats, including TV, film, home video, consumer products, publishing, digital, and music. Visit us at http://www.classicmedia.tv.
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For press inquiries, please contact:
For Ludia:
Eva Jando
Ludia, Inc.
(514) 313-3370
eva@ludia.com
For Classic Media:
Jennifer Moses / Jessica D’Amico
The Morris + King Company
(212) 561-7463 / (212) 561-7476
jennifer.moses@morris-king.com
jessica.damico@morris-king.com
Trademarks belong to their respective owners.